Adobe Systems Incorporated announced that publishers will be able to use Adobe Digital Publishing Suite to create magazine and newspaper applications that appear in the Apple Newsstand section of the iTunes App Store and the Newsstand folder on the iPad.
Adobe Digital Publishing Suite
With more than 600 titles created to date, the industry-leading Adobe Digital Publishing Suite includes full support for Newsstand subscriptions, which can significantly boost sales and advertising revenue by combining greater content discoverability with flexible payment options required by readers.
As a true cross-platform solution, content owners can use Adobe Digital Publishing Suite to target their new digital editions at iPad, Android tablets and BlackBerry Playbook devices.
“Digital Publishing Suite support for Newsstand will provide Adobe’s publishing customers the ability to deliver engaging content directly to the digital doorstep of subscribers on their iPads,” said Todd Teresi, vice president and general manager, Media Solutions, Adobe. “Adobe technology is fundamental to the transformation taking place across publishing and now readers will be able to easily obtain their magazine and newspaper subscriptions in one location and get access to the latest issue as soon as it is published, further accelerating magazine adoption on tablet devices.”
Publishers will be able to use Digital Publishing Suite to build applications enabled for Newsstand soon after Apple releases iOS 5 and the Newsstand application.