According to surveys, 48% of internet users are thought to think that a website's web design plays a key role in establishing the legitimacy of an e-commerce company. Online consumers who find a website unattractive quit visiting it 38% of the time.

The initial point of contact between you and your prospects is through your website. Most potential clients will judge your brand based on the look and feel of your custom website design services. Your website's layout conveys a lot about your company and the things you sell there.