Advertorial; Web Publishing Evolves for Web Designers, Developers, and Beyond

The Web is today’s de facto publishing medium, regardless of whether you’re talking about Web content and images, Microsoft Office documents, PDFs, multimedia files or other information assets. This fact has me thinking back pre-Internet, to the widespread adoption of desktop publishing tools, and the parallels I’m witnessing today.

Developing CMS400.NET Templates in Dreamweaver

For a more in-depth tutorial about creating Web site templates for Ektron CMS400.NET with the Macromedia Dreamweaver extension, view the flash tutorial, Enhancing Your Developer's Web Site Experience.

What does this all mean to your organization?

Not only is an Ektron content management solution an ideal choice for a Web site developer or designer, but choosing Ektron benefits your entire organization.

• It means that today there is a better way of managing and publishing information on an extranet, where you create, revise and publish partner marketing materials, sales sheets, and other information
  
  
• It means a better way of doing the same on your intranet, where you maintain a library of constantly updated training documents and video segments, or maybe HR documents and internal policies and manuals 
  
  
• And it means a better way of managing and publishing information on your Web site, where marketing copy, press releases, product-specific PDFs and recorded Webcast files need to be managed by a marketing team

But the bottom line is that today's Web content management solutions provides you (whether designer/developer, administrator or everyday user) with the ability to centrally manage and control your information assets and publish them to the Web.

You also gain the ability to access information from anyplace at anytime; to collaborate with co-workers on the Web; to create multilingual versions; to index information and conduct detailed searches; and more. The applications are endless.

Solve your real-world problems

Since 1998, Ektron has focused on delivering Web publishing tools and solutions that solve your real-world problems. We've redefined content management by making it easy to create content (our browser-based editor is the industry standard), ensure security, maintain versions, apply workflows and approvals, and make it easy to search.

We've consistently focused on usability for everyone who interacts with the Web: developers, administrators, end-users. Examples:

• We've introduced Ektron Explorer, a Windows-like tree-control through which you can navigate to or search for documents and other files in a familiar folder structure, and see preview thumbnails. The experience of locating files becomes as intuitive as breathing.
  
  
• Macromedia Dreamweaver extensions enable Web professionals to build sites seamlessly in Visual Studio.NET; any Dreamweaver developer can create Web templates and pages while working in Ektron CMS400.NET.
  
  
• We've added the ability to drag-and-drop document files and other assets into the document management system, making it easy to centralize your files within the Ektron environment. No more searching for the "correct" version of a document.
  
  
• We've added a PDF generator, making it possible to author in Word or another application and create a Web-ready PDF with one click, and then publish the file to your site.
  
  
• Advanced custom tagging of content, images and other file types makes it easier to search and locate assets within your Web environment.
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Your ultimate goal is building effective sites and publishing and sharing information – freeing it so that it can be found and used across a department or a company, among business partners, or with customers and prospects. The common platform is the Web. Ektron enables you to streamline the process of getting your information onto the Web, so it can be located by the right people, at the right time.