The new version of Google Analytics was unveiled at the Emetrics Summit event in San Francisco. The software is used by businesses and website owners for finding and sharing data they need to make informed decisions.
The Google Team has redesigned the reporting interface for greater customization and collaboration, which should make it easier for businesses and website owners to find and share the data you need to make informed decisions. The new version presents data more clearly and in context, so you can look at a single report to gain insights rather than having to pull up several reports to understand what action to take.
Google Analytics 2 is to be activated on all current Analytics accounts over the next few weeks.