Google Buying On2
This could be huge for the Open Video movement.
Today, video is an important part of many people’s everyday activities on the Internet and a big part of many Google products. This could be huge for the Open Video movement. It all depends on what Google does with the codecs going forward (and the deal going through of course).
Some of its codec designs are known as VP3, VP4, VP5, TrueMotion VP6, TrueMotion VP7 and VP8. Its customers include Adobe, Skype, Nokia, Infineon, Sun Microsystems, Mediatek, Sony, Brightcove, and Move Networks. On2, formerly known as The Duck Corporation, is headquartered in Clifton Park, NY.
If would be great if Google decides to open-source On2’s VP7 and VP8 video codecs and free them up as the worldwide video codec standards, thus becoming alternatives to the proprietary and licenced H264 codecs. On2 has always claimed VP7 is better quality than H264 at the same bitrate.
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