What We Read this Week - Return On Engagement
January 3, 2011 Source article
Grow your business by intelligently focusing on the important ways to reach your buyers.
For the beginning of the year, we have another terrific book, granted by our friends from Focal Press , which is categorized into four sections and covers: Strategy (What to do before jumping in the pool), On-site techniques (Increasing your site's marketing mojo), Off-sire techniques (Driving traffic from external sources) and Return (Measuring results of your efforts).
Lubov Cholakova
Lubov has been with DMXzone for 8 years now, contributing to the Content and Sales departments. She is bringing high quality content in the form of daily blog updates, reviews, tutorials, news, newsletters,update emails and extensions' manuals. If you have a product that needs publicity or any other questions about the entire DMXzone community, she is the one you can contact.
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